Hello! I'm Cynthia ◡̈
I help fast-moving teams turn complexity into conversion. With 6+ years in product design, I deliver scalable UX, impactful visual design, and brand systems that help E-commerce and SaaS products grow.

Designing Experiences from Strategy to Aesthetic

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Selected Projects

· E-commerce
· UX/UI Design
· Launched

Redesigning Jamesdar's E-commerce Platform

Improving user experience, brand identity, and online sales performance for a furniture company to enhance its digital presence and customer engagement. ➡️  -28% drop in bounce rate, +32% increase in average session duration, +47% increase in quote request submissions (B2B)

· SaaS
· Learning Management System
· Launched

Optimize a SaaS Learning Management System for Fubon Financial

Streamlined internal training processes through role-based automation ➡️ increased efficiency and reduced task completion time by 50%.